Dealer Track

Time, Class Titles, Descriptions, and Instructors (subject to change)

Monday, April 6

8-9:45AM/SurvCE-Data Collectors for Dealers/Bob Bailey -- This session will cover sales issues for SurvCE. We will go over the status of equipment support for the latest GPS receivers, total stations, modems, etc. We will also review different data collector options for SurvCE.

10:15AM-Noon/Carlson Survey for Dealers/John O'Brien -- Come learn why so many surveyors use Carlson Survey over other survey packages and the selling points to translate this to potential customers. We will be covering Field to Finish, Stakeout routines, Surfaces and Stock Pile Volumes.

1-2:45PM/Carlson's New Products-CSI & Carlson Business Suite/Scott Griffin --Review some of Carlson's newest products, including the recent new release of Carlson CSI Mobile(Crime Scene Investigation) and the business management software Carlson Business Suite, and hear about some of the latest product advances across the board for 2010.

3:15-5PM/Takeoff for Dealers/John O'Brien -- This session will cover the key benefits and unique capabilities that Carlson Takeoff holds in the Estimating and Data Prep marketplace. Successful sales strategies, tips on demos, and competitor comparisons will be discussed in detail. New sales media/materis will also be available to take with you.

Tuesday, April 7

8-9:45AM/The New Carlson College/Ladd Nelson -- During this seminar, you will learn about the expanded Carlson College program, its various sites, its training manuals, mobile labs and data sets. We will also be discussing procedures for how to register for training, how to sell training, and how it is billed to clients. This seminar is geared for both customers and dealers.

10:15AM-Noon/Carlson Civil for Dealers/Scott Griffin -- Come learn how selling Carlson Civil could lead you to gain a share of the $100 million civil engineering market. We will cover some of the differentiating points of the program including road design with intersections, cul-de-sacs, and roundabouts. In addition, gain some insight on how to sell Carlson Civil software even if your specialty is as a hardware dealer.

1-2:45PM/Carlson Grade for Dealers/Randy Noland -- This dealer track will discuss market opportunities for selling Carlson Machine Control Products distinguishing between ‘Grade Supervisor, Tier 1 and Tier 2 dealer models.  We will also use the Grade Supervisor website for sales training and support.

3:15-5PM/Order Processing-Logistics/Mike Jarjosa -- This important session will cover handling of orders at Carlson. We will review automated order and invoice confirmations and tracking shipments to the end user.

5:15-6PM/Dealer Future Directions/Bruce Carlson -- Learn about the many opportunities to increase profits available to dealers selling Carlson Software products. Begin with a review of the range of products sold, covering the entire "From Concept to Completion" line of Carlson software products. The range of discount rates will be discussed. We will also highlight dealer successes in 2008 and discuss 2009 projections and goals.

A grid with the complete preliminary class schedule is now available. We are still taking input from users in addition to carefully weighing the most optimum schedule to meet your needs. Registration is expected to be available soon. If you have a specific request for a class subject, please email conference@carlsonsw.com and your request will be considered. Stay tuned for updates!